Back to School

Back to School

We did it, Moms! We made it through another summer. If you’re anything like us, it was the best of times and the worst of times. 

We’ve loved having no schedule and more time with our families, and also are so looking forward to more structure and less time with our kids smacking each other (boy mom problems). The late summer sunsets have made for some of the longest days of our lives, and yet somehow looking back, it feels like the season flew. Summer is full of ups and downs, but it’s when some of our best family memories are always made.

While we’re sad to see Summer go, we’ve now arrived at the second-most wonderful time of the year: Back to School. 

There is something so magical about the transition from summer to fall. The fresh haircuts and stiff backpacks. The back to school nights and school supply lists. Sure, figuring out carpools and soccer schedules can get stressful, but at this point we’ll take it over hearing “Mom, I’m bored!” for the tenth time in a day. 

Unsurprisingly, our favorite part of the late summer months has always been shopping for back-to-school ‘fits. Check out some of our 2025 faves to get your little guy ready to hit the halls.

Matthew Fisler
BinkyBro x SD Padres

BinkyBro x SD Padres

At BinkyBro, everything we make stems from who we are. And our latest collab with the San Diego Padres might be our favorite part of the BinkyBro story yet. 

San Diego is where it all started for us. Picture the surf/skate/sun lifestyle every SoCal TV show made you jealous of, and that’s literally our co-founder Matt’s life. He remembers getting dropped off at Scripps Pier almost daily after school to surf and getting picked up when it was dark. It’s the ‘90s dream of youthful freedom we’re trying to keep alive here at BinkyBro.

Growing up in the heart of San Diego meant a lot of things for Matt, including the fact that he would forever and always be a Padres fan. Small market? We like it that way. Losing record? Fans show up anyway. For a local, cheering for the Padres has always been about community – specifically, a community that knows how to get outside and have a good time. 

Most baseball stadiums say something about their city, but none more than Petco Stadium, the home of the gold and brown. This spot is the ultimate mix of culture and sport, with ocean views and salty sea breezes you can feel from every seat in the house. It’s a destination for tourists and locals alike, built right into San Diego’s thriving downtown food and bar scene. 

Matthew Fisler
BinkyBro Racing

BinkyBro Racing

Think summer’s going fast? It’s about to go even faster. Meet our latest drop – a BinkyBro racing line inspired by some of the fastest guys we know. 

If we had to guess what every bro who’s ever been born has in common, we’d say it’s a need for speed. Before they can talk, or sometimes even walk, little guys are cruising through the house to the soundtrack of their own sound effects, feeling like the fastest man on earth, no matter if their actual speed is 3mph. 

Whether it’s chasing mom or racing a sibling, this line is the freshest new uniform for your little racer, with tees, hats, shades, and our personal favorite – an exclusive BinkyBro x Strider bike to get them where they’re going, fast.

Each of the four tees in the collection has an asphalt black base with different race-inspired elements. Their graphics pull from elements of moto, F1, and even barbershop culture – all things manly, only in the right size for little guys. We’ve got classic checkers, bold pops of color, and a few nods to BinkyBro hitting ten years, since we were established in 2015. Each tee is made in our supersoft cotton and come in sizes 6 months to 12 (boys Large). 

 

Matthew Fisler
Americana

Americana

It’s a complicated time in America, with politics feeling divisive and online conversations so polarized. But one thing we’re always grateful for as parents is how simply our kids see the world.

Our kids want stability, love, freedom, and happiness – really what all of us wants at the end of the day. No matter how complicated, we feel grateful to live in a country where we have the freedom to raise kids with the values we care about, and we wanted to celebrate that freedom in our favorite way – through fresh fits that show who we are and reflect our lifestyle. 

Meet the 2025 Americana Collection – a limited drop just in time for your favorite summer holiday.

 

Matthew Fisler
BinkyBro & Josh Herrin

BinkyBro & Josh Herrin

Most Dads are good at playing chase, but no one can catch Josh Herrin.

Meet Josh: BinkyBro partner, father to four-year-old Griff and new twin girls, and the current best MotoAmerica racer on tour. 

If you’re not familiar with MotoAmerica, here’s a crash course: a couple dozen riders on souped up motorcycles rip around the track at up to 180 mph. It’s a thrilling, high-speed adrenaline rush for riders and their fans, and (no offense to Josh) something most parents probably hope their kid never wants to try.

But like anyone at the top of their game, this sport isn’t just about high speeds and adrenaline. It’s about mad skills that had time to grow because a passion was discovered at a young age.

Josh grew up in California and Georgia, and basically was born on a bike. At four years old he was already riding dirt bikes, and by five he was running drills in local parking lots.

 

 

Matthew Fisler
BinkyBro X Quiksilver Spring

BinkyBro X Quiksilver Spring

After seeing the huge response to our BinkyBro x Quiksilver Winter collab, we were stoked to join forces again for a warmer weather drop.

The Spring 2025 History Reborn collection is about nostalgia and adventure – two of the core ideas behind both BinkyBro and Quiksilver. 

Here at BinkyBro we’ve always pushed back on the idea that once kids come along, your hobbies have to stop. For us, hobbies are our lifestyle, and we want to raise our kids right with us in the action. Our take is it’s never too early to introduce them to a bike or a board, in fact the earlier they’re exposed, the sooner their own passion can start to grow. Creating a brand that can outfit them through every step of that has pushed our family and so many others to keep the dream alive – even when you’re running on a lot less sleep then you may have been pre-kids. 

This collection is about remaking your most epic summer memories, and doing it all in style. 

 

Matthew Fisler
BinkyBro at the Little America's North Pole Experience

BinkyBro at the Little America's North Pole Experience

Need a little Christmas? Find it at The Little America’s North Pole Experience in Flagstaff. It truly is an experience for the whole family that will transport you—literally—to Santa’s workshop where you and your kids will get to be up close and personal with Santa, Mrs. Claus, and their elves.

Flagstaff is the perfect backdrop for holiday cheer with its mountain magic and The Little America’s 500 acres of beautiful forest, decorated with more than a million Christmas lights.

The Little America’s North Pole Experience begins with a tricked-out bus ride from the hotel to the beautiful, realistic North Pole where your kids will make toys with Santa’s elves, have cookies with Mrs. Claus, and even get one-on-one time with the big guy himself. Christmas doesn’t get more magical than this.

 

Matthew Fisler
Gifts Under $50

Gifts Under $50

This fall, we dropped our most epic collection yet. New hoodies, long sleeves, crewnecks, skate jackets, fleeces, onesies, beanie styles, extended sizing for big kids, and a killer snowsuit collab with Quiksilver. We’ve been busy! And we know you are too, which is why we’re breaking down a BinkyBro gift guide, under $50, to make Christmas shopping a little bit easier.

Our new collection couldn’t have come at a better time. We’re ready to be your one-stop shop for the holiday gifts you need to outfit your kiddos all winter long. We’re breaking down our gift guide by price point so you can find something for everyone on your Christmas list.

Under $10

We have the perfect stocking stuffer under $10—BinkyBro sticker decals for their board, helmet, or water bottle. Rep BinkyBro wherever they go.

Matthew Fisler
Binky Bro and Quiksilver partner for kids ans toddler snow gear

BinkyBro X Quiksilver - Kids & Toddler Snow Gear

Legends are born every day here at BinkyBro, and that’s what we’ve partnered with legendary brand, Quiksilver, for our Winter 2024 History Reborn Collection. This collection was created to introduce the legacy of Quiksilver to the newest generation of boardriders across the globe. The BinkyBro x Quik collection is the perfect combination of style, comfort, and functionality.

Cobranded Designs

A highlight of this limited release BinkyBro x Quiksilver collection are the special cobranded designs that are serving the style these two brands are known for. The collection’s Snow Goggles include three lenses: reflective gold, reflective red-orange, & transparent yellow. They are designed with a thick strap to fit over a helmet in One Size Fits Most for little kids between ages two and eight.

There are three new beanies in the collection including two classic beanies in black and brown and our BB & Quik Pom black beanie with a fresh new label that reps BinkyBro and Quiksilver. Beanies are available in five sizes that are made to fit newborns to adults so you can match as a family all winter long.

Matthew Fisler
Quiksilver and Binky Bro partner to make kids snowsuits

BinkyBro X Quiksilver - Kids Snowsuit

What’s better than BinkyBro? Binky Bro x Quiksilver. Our new Winter 2024 History Reborn Collection with Quiksilver is what’s good, better, and best about the mission of BinkyBro—to provide style, comfort, and function to families who embrace Surf | Snow | Skate culture and want to get outside.

Two years ago, BinkyBro released its new 99-90 SnowSuit and it was the talk of the slopes. Our new BinkyBro x Quiksilver collab updates and improves upon last year’s snowsuit for an even better snow experience for little bros. And now you can outfit the whole crew with more sizing options available for sizes 2T to youth medium. Whether you plan on riding with your kid(s) a few times this season or every weekend, we got you covered.

 

Matthew Fisler
Layer for cold weather with our baby beanies

Layering for Cold Weather During Cozy Season

Time to bundle up and get cozy! Out now are our all new Fremont beanies and luxury fleeces. There’s no such thing as bad weather—just bad gear—and that’s why BinkyBro has you covered. No bad gear around here! You and your family can get outside all fall and winter in our new products that are especially made to keep little bros comfy.

Fremont Beanies

If you’re already collecting stocking stuffers, don’t forget to stock up on our Fremont beanies. BinkyBro’s new Fremont beanies are the classic and modern daddy-and-me hats you’ve been looking for.

They make the perfect dad-and-son matching hats gift because they are available in five standard sizes ranging from newborn (0–4 months), infant (4–12 months), toddler (12 months–3 years), youth (3 years–6 years) to adult (One Size Fits Most).

Matthew Fisler
kids skate jacket

Kids Skate Jackets

Our fall drop is bigger and better than ever with an all new addition. This season we’re introducing windbreaker kids skate jackets that are the versatile yet trendy statement piece you’ll love this year and beyond. Ain’t nobody’s doing it like BinkyBro.

BinkyBro prioritizes fit, function, style and sturdiness for the thrills and spills of the skate park and the playground. New skate jackets are 100% polyester so they’re comfortable and washable. And better yet—our quality, solid styles can be passed down to younger bros.

Jackets are the one piece of outerwear that work in every season. Layer our new windbreaker skate jacket over any one of our striped t-shirtsonesieslong sleeve shirts, or crewnecks for cooler weather. Stuff it in a backpack; throw it on when the sun goes down and the lights go on at the skatepark; it’s the windbreaker you’ve been looking for when your family’s having a bonfire at the beach.

Matthew Fisler