Having a kid is the most EPIC of all human experiences. We believe that everyone deserves the chance to have a family, and through IVF legends truly are born every day. 

This cause is near and dear to BinkyBro founders, Matt and Rachel, who began BinkyBro with leftover funds they had saved for years to put toward their first round of IVF after experiencing infertility. Through IVF, they were able to bring four children to their family.

The creation of the Legends Are Born Everyday Foundation is a full-circle moment for Matt and Rachel because they are now able to help other parents experiencing infertility. This year, the foundation will provide a minimum of $25,000 and a maximum of $100,000 in IVF scholarships.

BinkyBro has pledged to donate 75% of revenue generate from the original pineapple hat—the pineapple is the international symbol for infertility—through the end of September.

Thanks for being a part of this journey.

- The BinkyBro Fam